Hakuba has earned it status as an ideal winter getaway in Japan partly due to its Olympic history, its regular snowfall and its atmosphere. Mostly popular with Australians, you’re more likely to hear “G’day,” than, “Konnichiwa,” walking around Hakuba city. Like many resort towns, there are numerous money pits with which to throw your hard earned money into, outside of snowboarding or skiing being terribly expensive hobbies.
Hakuba at just before sunrise
Getting to and from Hakuba is best done by bus, as there are no direct trains. The price of the shinkansen ticket to Nagano city will be astronomical on top of 3 hours of regular train fare to arrive in Hakuba. From Narita, Haneda and Shinjuku, Tokyo there are multiple bus services that offer 10,000円 round trip tickets to Hakuba. You can read more about Keio Dentetsu bus service here, which is what I used.
Probably the biggest money drain in Hakuba are taxis. If you recall from our summer vacation posts, taxis in Japan are expensive. A trip from Hakuba station to your hotel could run you between 2,000円 and 3,000円 on the low end. Not to mention there aren’t really enough cabs in peak season for everyone staying Hakuba, so there is usually a wait. In the ice and snow the cabs are constantly slipping and spinning their wheels which we surmised also increased the cab fare, but have no idea by how much. The expensive cab fare compounds with the fact that regardless of the time of day, convenient public transportation is nearly non-existent.
There is a train line that has 3 major stops in Hakuba: Iimori station, Hakuba station and Shinanomoriue station. However one glance at the time table for the Oito line and you will defer to other methods of transport. Moreover, the train line in Hakuba isn’t really anywhere near most of the resorts. We stayed just West of Iimori station and it wasn’t a bad walk to the Bn’B, but it was impossible to get to Iimori station by train between 12:30PM and 3:00PM without taking the train 3 stops North to go one stop South.
As far as buses go, there are a couple different “options.” If you are staying within the center of Hakuba, near either Happo town or Echoland, there is a free shuttle, IF and only if, you have skiing or snowboard gear. The free shuttles work in a loop and spoke system through the center of town focusing on hotels and the Happo town information center and stop running around 5PM. There is only one shuttle in the morning from Hakuba station (8:05AM) and it is not really at the station, it picks up across the street from a travel agency here. Some of the nicer hotels will run their own shuttles but be prepared to be confined to the area you stay in unless you are heading to the mountain itself or the Happo-town information center, the only two places with regular bus stops at regular intervals throughout the day, if you are skier or boarder.
Genki Go Time Table
Free Shuttle Time Table
The second bus is called the Genki Go bus, it is 300円 per person, one way and has the most stops of any bus in Hakuba, even going all the way down to Iimori area for a couple pick up spots. However, it only comes 3 times an evening at the further out spots and stops running between 9PM and 10PM. So if you want to stay out late and enjoy the night life of Happo or Echoland, you’re taking a taxi back to the hotel or walking.
Since we stayed in Iimori, we were subject to some of the worst of the transportation difficulties that would have been alleviated by staying in a more central location. Our room and board was quite cheap as far as resort towns go (3,500円 per night) but the cafe where we stayed had maybe the most expensive beer in all of Japan. 500円 for a small Asahi was a little steep but since Iimori is at the far south end of town there wasn’t really anywhere else to sit around the fire and have a beer. Not that our hostel had a fire anyway.
Bar in Hakuba
Hakuba from Iimori
Line at Hakuba 47 lift
It’s become an expectation, particularly in the US and Australia that food and drink ON the mountain is going to be costly. They got you by the short hairs, who wants to leave the mountain and carry their gear around when they could eat right here by the lift? One of the most pleasant surprises in Japan is that food on the mountain in Hakuba was actually cheaper than food in the town. For about 1300円 I got a massive plate of curry and a beer at 47 & Goryu, although we can argue the intelligence of getting a curry while snowboarding, you can’t argue with the price. It’s not cheap but its not insane like the $12 to $15 you pay at a place like Northstar at Tahoe for an awful hamburger. At Happo-one it was even less expensive. For 1000円 I got a massive bowl of ramen and a side of rice, later I bought a 500mL beer for 500円. Where am I going with this? Oh yeah, food off the mountain: Dig deep, it’s pricey. Everywhere we went, particularly drink prices were in the 600円 to 1000円 range and even small plates were hard to come by for less than 600円.
Luckily we met some friends to help us find a decently priced izakaya but still managed to spend a boatload because, well, we ate too much. DUCK YAKITORI. I REPEAT, DUCK YAKITORI. Anyways, food is expensive, particularly in Happo-town and at the base of the mountain. Places like Uncle Steven’s were jam packed, with an hour plus wait to sit, relatively small portions and a bill that will run you at least 3,000円 a person. Most places were really busy but that’s peak season in a resort town anywhere in the world.
There are many onsens in the Hakuba area and I tried to enjoy the local onsen in Iimori called Juuronoyu (十郎の湯). Thankfully we had a coupon to use that brought the price down but as onsens go Juuronoyu was a little pricey (although the beer was cheaper there than it was the bed and breakfast we stayed at). On an unrelated but equally annoying note to exorbitant costs, my nice towel was stolen at the onsen. Theft, particularly petty theft, is highly uncommon in Japan, especially outside of the major cities. The fact that my wallet, hotel key, clothes and wedding ring were all left unmolested but my towel vanished made me think someone just forgot their towel and thought mine would do. Never mind that onsens are nude public baths and there aren’t spare towels just lying around. Luckily I had walked down there with a linguist from Reno who was fluent in Japanese, and he was able to get me two small towels as gifts from the onsen. To this day, I can’t get over having my towel stolen from the locker room of trust that is an onsen. I even stuck around the onsen a while to see if anyone was stupid enough to toss their ill gotten gain over their shoulders on their way out. Sadly, my revenge will have to wait.
My opinion of Hakuba is like a gemini horoscope, two sided. It may be stupid to expect anything else other than highway robbery when staying in a resort town. That’s fair, I understand. It doesn’t mean I have to like it or think its cool. The snowboarding was fantastic. Some of the best I have had. Still not on par with Snowbird, Mt. Bachelor or Kirkwood but it was certainly better than most. If you head to Hakuba, be prepared to be milked for all your worth, and for that matter make sure you really enjoy the snow because you’ll be paying for it.